Had a 'Parking Charge Notice' myself. The first thing you need to do is note the title....it’s a notice, not a fine..it does not quote any breach of Road Traffic legislation. The next clue is to look at the wording....in my particular case On the specified date you were the owner, keeper or driver...... What legal enforcement falls upon an individual that neither had responsibility nor control of a vehicle at a material time of an apparent incident? The notice offers no request to supply details of the user of the vehicle as per most official notices of intended fine/prosecution. Any further process to follow up this notice by Parking Eye, must be done within the law. The end result being that an individual is entitled to his or her day in court. An appeal based on the lack of information and content of what is a misleading document would put the weight of success in the lap of the unfortunate recipient of the initial 'Parking Charge Notice'. I see the benefit of enforcing parking issues in supermarket car-parks, but such establishments need to be concerned that those representing their interest do so with professionalism and customer care. Ring the establishment that you visited on the material day you over stayed your parking welcome, discuss politely the circumstances. These people are human, they will listen and advise them that companies acting for them might per chance be tarnishing their good name. Don’t waste your time ringing the number on the notice. The person you speak with will not be sufficiently trained to advise and judicate on your complaint. Your conversation will only leave you uptight, annoyed and further frustrated. So if you receive a notice, put the kettle on, read its content and read again. Then research the company, research the content and calmly make your representation.