Jump to content


ASA upholds complaint about DFS


silverfox1961
 Share

style="text-align: center;">  

Thread Locked

because no one has posted on it for the last 1892 days.

If you need to add something to this thread then

 

Please click the "Report " link

 

at the bottom of one of the posts.

 

If you want to post a new story then

Please

Start your own new thread

That way you will attract more attention to your story and get more visitors and more help 

 

Thanks

Recommended Posts

The Advertising Standards Agency have today upheld a complaint about DFS regarding their pricing policies.

 

a. The TV ad, seen on 25 December 2015, stated "Enjoy our best ever prices in the best ever DFS winter sale. Right now the Nest corner sofa is just £1395 ...". On-screen text stated "£1395 After event £2995" and "Offer ends 6.1.16".

b. Claims on a sofa product page on http://www.dfs.co.uk, seen on 27 December 2015, stated "4 Seater Lounger ... Sale Price £799 After Sale Price £899 Save £100 ... After sale price applies from 23/02/2016".

 

As many people know, DFS seem to have a 12 month 'event' of some sort or other. They even call it a sale sometimes.

 

Once of the relevant pieces of the complaint was.

 

We therefore asked to see sales data for the lounger to establish the price at which it was generally sold and to confirm whether the sale price was a genuine saving on the former price

 

and

that information was not provided to us

 

This goes to show that DFS (IMO) are misleading its customers.

 

The full ruling is here

http://tinyurl.com/zjp77al

If you are asked to deal with any matter via private message, PLEASE report it.

Everything I say is opinion only. If you are unsure on any comment made, you should see a qualified solicitor

Please help CAG. Order this ebook. Now available on Amazon. Please click HERE

Link to post
Share on other sites

Guest roaringmouse

Not the only one!

 

Wickes. They were selling a Flymo lawnmower on ''sale'' reduced from £99.99 to £74.99 from March right up to last week when they stopped selling for the Autumn. I know. I saw it every day when I went in there to but stuff. No sale at all. Misleading big company cons.

Link to post
Share on other sites

They don't reduce prices, they increase the prices for the requisite time period and then drop it back to normal.

 

Of course it's a con and rip-off, but no one with the authority to do anything about it gives a damn, they just let it continue.

Link to post
Share on other sites

 Share

  • Recently Browsing   0 Caggers

    • No registered users viewing this page.

  • Have we helped you ...?


×
×
  • Create New...