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CRM technology is vital to managing rising rent arrears, according to...

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9 February 2016 – Housing associations should turn to technology to tackle rising rent arrears following welfare reform, according to a new white paper by Advanced ConsultCRM. A recent study found that 90% of social tenants receiving Universal Credit are in arrears – three times the sector average.*

 

Government changes to the welfare system mean housing benefit is now paid directly to tenants in the form of one single payment, known as Universal Credit. Previously housing benefit was paid directly to the landlord to help with rent, but under the new system, the housing element of Universal Credit goes to the customer who has to arrange their own rent payments to their landlord.

 

Access to quality data about residents is now more important than ever for landlords to manage rent collection effectively. Without this data, landlords will find it difficult to spot trends and identify tenants that may need additional support to ensure punctual payment. However, research has shown that more than a third of tenant data held by social landlords is inaccurate or missing – with 0.5% of named tenants actually deceased.**

Edited by citizenB

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